Nike

Nike Style 
Concept Store
Hongdae

Insights + Recommendations Digital Report

An immersive journey through the Nike Style concept store in Hongdae, Korea, viewed from the perspective of our participants. Our goal was to share what we learned in the form of insights and translate them into actionable recommendations 
to optimize the Style concept.

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Creative Direction/
Design/Execution 

Copywriting:
Joshua Crost

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Floor-Maps
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